Logo-001 was created in 2002 for a medical billing company looking to standardize the health care billing processes. The company worked in close conjunction with the UCLA Medical Facility. In addition, they were in negotiations with USC as well. This was my first job right out of college and it definitely looked great on my resume. I was hired as the youngest Business Development Executive within the UCLA Cardiologist Group. My fondest memory is having dinner with the Executive Director of UCLA, USC, and the CEO of the company. As a result, after the dinner I received a dozen business cards and job offers.

 

CONCEPT AND DESIGN

The three dots represent processing dots since they were trying to streamline billing. The word is pronounced A-Vaunt-Tay so as a result I put an accent tilt on the E.

 

MEDICAL BILLING LOGO

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